Wednesday January 17 , 2018
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"Merlot is Back" Wine Party Weekend

Wine Party Weekend

Come to our "Merlot is Back" party this weekend!

sidewaysWhile the 2004 comedy, "Sideways," inspired more people than ever to flock to their local cafes, wine shops and vineyards to sip some wine, there's also talk that it put a cork in the sales of Merlot.

The allegedly offending blow to the popular varietal comes during a scene outside a restaurant in which Miles (talented actor, Paul Giamatti) says emphatically to Jack (Thomas Haden Church), "If anyone orders Merlot, I'm leaving. I am NOT drinking any [expletive] Merlot!" Watch the clip. Some say the funny scene reflects Jack's feelings about his ex-wife, whose favorite wine happens to be Merlot.

Whatever influence the scene had on the popularity of Merlot, sales now almost 10 years later are certainly brisk. The versatile everyday wine now enjoys the highest repeat purchase rate of any other wine in the U.S. It must be Merlot's warm-hearted, amiable nature that helps it rise above even the most well-delivered big-screen expletive flung its way!

Join us as we release our 2011 Merlot!

Our new Merlot exhibits the soft richness Merlot's are known for and adds a delicious spicy flair at the end. It's a light-bodied wine that, for a red, pairs surprisingly well with chicken and fish.

This Saturday and Sunday, $5 dollars gets you a light pasta lunch/dinner plus wine tasting and $5 OFF any wine purchase.

Come celebrate Merlot's enduring qualities and make a toast to a happy and prosperous 2014.



Nello Olivo Online Store

Nello Olivo wine tasting room in Placerville

643 Bee Street, Placerville

Monday: closed
Tuesday: 11-5
Wednesday: 11-5
Thursday: 11-5
Friday: 11-7
Saturday: 11-7
Sunday: 11-7

We're the closest winery to Hwy 50, at the "corner of" Hwys 50 and 49. Start your wine tour here. We have winery maps!

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